WEVERSE SEBAGAI SARANA KOMUNIKASI FANS DENGAN IDOL (STUDI PADA INTERAKSI SEVENTEEN DAN CARAT)

Abstract

This paper discusses the interaction between idols and fans through the Weverse fandom application, with the aim of knowing how the interaction and communication occurs. This research uses the concept of verbal communication with the theory of Computer Mediated Communication (CMC) asynchronous communication type. The method used in this research is qualitative with a netnographic approach. The data collection technique used in this research is observation and documentation conducted on online interactions that occur between Seventeen and their fans, namely Carat through the Weverse fandom application. The results of this research indicate that through Weverse idols and fans interact and communicate about their idol activities and their personal lives which makes them feel more connected to each other.