KOLABORASI ILMUWAN DAN INDUSTRI DIGITAL DALAM MEWUJUDKAN STRATEGI E-BISNIS HIJAU UNTUK MENDUKUNG SDGS
DOI:
https://doi.org/10.32897/sobat.2025.7.1.5232Keywords:
E-Bisnis Hijau, Kolaborasi, Industri Digital, Ilmuwan, SDGsAbstract
Strategi e-bisnis hijau menjadi langkah penting dalam menghadapi tantangan lingkungan di era digital. Pertumbuhan e-bisnis yang pesat memberikan manfaat ekonomi, tetapi juga menimbulkan dampak negatif berupa peningkatan emisi, konsumsi energi, dan limbah kemasan. Penelitian ini bertujuan untuk menganalisis peran kolaborasi ilmuwan dan industri digital dalam merumuskan strategi e-bisnis hijau yang mendukung pencapaian Sustainable Development Goals (SDGs). Metode yang digunakan adalah studi literatur dengan pendekatan kualitatif deskriptif. Hasil penelitian menunjukkan bahwa sinergi lintas sektor mampu mendorong inovasi berkelanjutan dan memperkuat kontribusi e-bisnis terhadap SDGs.
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